Why is Website Accessibility Important for Your Business

Besides complying with laws such as the Americans with Disabilities Act and the Accessible Canada Act, making your website accessible to those with disabilities has many benefits for your business.

  • You will enhance your digital reputation in the online community
  • You will be opening up new opportunities for you to sell to a potential of 20% more customers who have special needs.
  • You will be increasing your Google and other search engine rankings for your website.
  • You will prevent costly and potentially devastating legal action against your business.

Lawsuits related to web accessibility have increased by 183% in just one year and have affected such household names as Domino’s and Beyoncé, and this trend is expected to continue.

Fortunately, there are simple and inexpensive solutions to help businesses bring their websites into compliance.

The bottom line is making your website accessible to those with disabilities is just good business sense.

More importantly, you will also be joining a movement; a movement to ensure visually impaired individuals like myself will not be denied access to digital content ever again.

Best regards,

Sheldon Lewis

Access You Can